Duty-free shops,
an inevitable passenger stop-off

Duty-free shops, an inevitable passenger stop-off Servair’s expertise in retailing started at the beginning of the 1980s, in continental France and in overseas departments. Today, the activity is systematically managed jointly with partners in Africa and in France’s overseas departments. A genuine smile, a sense of hospitality, the ability to listen, the quality of counseling and of product knowledge, are crucial when dealing with international travelers who wish to make purchases before take-off.

Marketing force, logistic know-how and salesmanship

Each passenger is a potential client, business person or holidaymaker, woman, man and child, all at some time go by the window of a duty-free shop, and all could decide to make a purchase. Not the time to be out of stock. From compulsory international brands to local products, perfumes/make-up for the traditional souvenir, not to mention drinks and tobacco, Servair draws on flawless logistics operations to optimize the goodwill of its shops.

The additional Servair attraction is in the make-up of its sales teams, for each must thoroughly know its products, enough to be the perfect ambassador.

The last shop created was in March 2011, at the Conakry airport in Guinea. To succeed, Servair drew upon its Guinean partners to setup the shop and a snack-bar in the departure area. A member of the Servair network, the subsidiary will receive technical, sales and financial assistance from Servair.